← All work

For businesses that solve a painful problem

Find buyers in their own words.

People write their problem down before they look for the fix. The machine searches in their voice, not yours, scores every post, and hands you real people ranked by how badly they need what you sell, with the exact sentence they wrote.

24complaint phrases, searched one at a time
459posts pulled in one pass
/30every post scored on six things; under 25 is set aside
$180Kclient an agency lost when the content stopped sounding like the founder: a buyer, found in public

Your customer, explaining the job.

“I paid for an AI tool and it doesn’t sound like me.” That isn’t a complaint. It’s a job description, written by someone who will pay for it.

The scout searches phrase by phrase in the buyer’s own language, scores each post on pull, fit, freshness and specificity, and keeps only the strongest, so you know who to talk to and exactly how to talk to them.

  • A complaint-voice search across the web
  • A six-part score out of 30
  • A ranked list with each buyer’s own sentence
  • Messaging written in the words they used

Your buyers are already writing.

Whatever you sell, someone is describing the problem it solves right now. The machine finds them first and tells you what they said.

Send me your business ↗

Your next move

Send me your business.

Tell me what you sell and what you want to be better. I’ll come back with a direction.